Taking the News Out of Facebook's News Feed Could Hurt Publishers

A new feature that Facebook recently has been testing in a handful of countries could hurt publishers everywhere if it should roll out globally. The feature removes users' Liked pages from their main News Feed and aggregates them in a separate space called "Explore." In the six countries where Facebook has been testing the idea, traffic to news outlets reportedly has dropped 60-80 percent. "Publishers should be terrified by this," said John Carroll, a mass communications professor at Boston University.

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