Sometimes, food obsessions last even longer than the days spent agonizing over the turkey pre-Thanksgiving. Take my case: I've spent the past five months cooking, consuming and contemplating the two heavyweight champions of a rapidly-growing plant-based fake beef market, Beyond and Impossible.
Technically, this food obsession dates back even further, to 2016, when the original Impossible Burger first rolled out to restaurants and Beyond Burger patties were proliferating in supermarkets. If any chef, amateur or professional, wanted to offer their take on it, I wanted to taste-test. As an incurable meat eater in the age of climate change, I was the target market. If fake beef is good enough to make someone like me switch, we can take a giant chunk out of an industry responsible for around 7 percent of U.S. greenhouse gas emissions — meaning, according to experts, quitting beef is more effective at lowering your carbon footprint than quitting cars Read more...
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