Get ready to see more ads popping up in Facebook Messenger.
An exec at the social network said Tuesday that it plans to roll out ads to the Messenger home screen worldwide by the end of the year after testing them in Indonesia and Thailand earlier this year, Venture Beat reports.
The company plans to gradually wean them in as to avoid annoying users with a flood of new ads.
“We’ll start slow,” Facebook's head of product for Messenger, Stan Chudnovsky, said at a conference in San Francisco this week. “When the average user can be sure to see them we truly don’t know because we’re just going to be very data-driven and user feedback-driven on making that decision.” Read more...
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