Wednesday 17 July 2019

What Apple's products could look like without Jony Ive leading design

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It'll truly be the end of an era when Apple Chief Design Officer Jony Ive walks out of the massive sliding glass doors of Apple Park to design things at his new company, LoveFrom.

Ive and his team of close-knit industrial designers have blessed the world with many iconic products, including the iMac, iPod, iPhone, iPad, and Apple Watch over the last 20 years. 

These are all devices that have changed the world. But in some ways, Ive's obsession with stripping everything down to its purest form has also been the source of much frustration for users. Instead of products that provide the best form and function, in recent years, Apple products have felt too compromised. Read more...

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