Spotify is really trying to win back artists with this latest acquisition

Spotify announced Wednesday that it has acquired Mediachain Labs, a Brooklyn-based startup, to help better attribute songs on the music streaming platform to artists and rights holders. 

Mediachain Labs operates on the blockchain, a technology that offers a distributed database most often associated with Bitcoin. The hope is that this technology can be leveraged as a source for tracking music rights via a decentralized system. 

Mediachain will "help further Spotify’s journey towards a more fair, transparent and rewarding music industry for creators and rights owners," Spotify wrote in a blog post.  Read more...

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