Snapchat is making a big move in this European country

Snap is getting serious about growing as a global news network. 

Snapchat launched its first localized Discover channel in Norway with VG, the most widely read online newspaper in the country, the companies announced Monday. 

SEE ALSO: What kind of Snapchatter are you?

Snapchat and Discover aren't brand-new to Norway. What's changed is that Snapchat users in the country now have access to an exclusive, localized channel.

That comes along with new content guidelines for publishers and a mobile redesign Monday, all ahead of its expected initial public offering later this year. 

Why Norway? It's an area of highly active users, according to Snap. The company declined to share exact numbers in the region. Snapchat has more than 50 million daily active Snapchat users in Europe overall.  Read more...

More about Business, Tech, Norway, Publishing, and Media

http://ift.tt/2jVyg1r from Tech http://ift.tt/2kldCnY
via IFTTT