Thursday 2 March 2017

No, wearables aren't dead, although Fitbit could use a boost

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With the downfall of Pebble late last year, it looked like the wearables market could be in trouble. 

Nope. It hit an all-time high with 33.9 million units shipped in the fourth quarter of 2016, growing 16.9 percent year over year, according to the latest data from analytics firm IDC. 

The report revealed the diverging paths of two of the most recognizable names in the game: Fitbit and Apple. 

Fitbit held onto its perch atop the wearables food chain, but it's slipping. Meanwhile, the Apple Watch had its most successful showing since entering the space in April 2015. It's a big reversal from Apple's decline in Q3 2016 — and it shows the wearables market could be in the midst of another shift.     Read more...

More about Report, Market, Wearables, Fitbit, and Apple Watch

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