Sunday 12 February 2017

The Washington Post hunts younger readers, launching on Snapchat Discover

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Snapchat just welcomed another news outlet to its exclusive content network. 

The Washington Post launched its first edition of Snapchat Discover Monday, bringing more political and breaking news coverage to the app ahead of its initial public offering

The Post, owned by Amazon CEO Jeff Bezos, joins dozens of other media outlets looking for new revenue sources and younger audiences. 

The first edition featured an explanatory story on President Donald Trump's travel ban, an exposé on pizza rat and a (very long) question-and-answer with Trump adviser Kellyanne Conway, among other  stories. Read more...

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